Chat with Softimpact

SoftImpact

Meta Launches Several New Editing Tools for Instagram and Facebook Reels

Meta Launches Several New Editing Tools for Instagram and Facebook Reels

June 7, 2022

Meta is adding a slew of new tools to Rails as it tries to keep up with TikTok. Updates include new editing features and longer uploads. The changes come as Meta has made competing with TikTok one of its top priorities.

Mark Zuckerberg said that attracting younger users, who are increasingly spending their time on TikTok, rather than Meta-owned apps, is a priority for the company.

In keeping with this theme, Rails on Instagram gets many of the features that have always been popular with the Stories feature, including surveys, emojis, and quiz stickers, which have helped boost engagement with the Stories feature over the years.

The app also adds new editing tools that will give creators more flexibility in the types of videos they can create in the Instagram app. Notably, creators will be able to import their own audio, so they can add sounds from the videos in Camera Roll to their Rails.

Instagram is also adding templates, to make it easier to identify videos of other creators. Finally, the app extends the maximum length of Rails to 90 seconds.

Meta is updating Rails on Facebook as well, with the company adding separate editing tools for the desktop, including video cropping features so creators can easily grab and turn parts of live videos and longer videos into clips.

Facebook is also getting new scheduling and audio tools to post and edit clips more easily from the desktop.

Finally, Facebook will start pushing more suggested Rails to users' feeds. Rails will appear more often on Facebook, similar to the way Rails has slowly taken over the Instagram feed in recent months. The company will also urge Instagram creators to start posting Rails on Facebook, InGadget website reported.



LET’S START A NEW PROJECT TOGETHER!



March 27, 2025

In-app purchases (IAPs) have become a significant revenue driver in the mobile app industry, reshaping the way users interact with digital content. With mobile applications ranging from gaming and entertainment to productivity and wellness,...

March 10, 2025

Google has introduced a new artificial intelligence tool called Whisk, allowing users to upload images to create AI-generated visualswithout needing to input any text.

January 30, 2025

DeepSeek-R1, the latest in a series of cost-effective AI models developed with fewer chips, is emerging as a serious competitor to OpenAI, Google, and Meta. The Chinese AI research lab DeepSeek has taken the tech world by surprise with its advanced...

January 27, 2025

OpenAI has introduced its first AI agent, Operator, capable of tasks like online shopping and travel booking. However, the service is currently limited to the United States and is available only to ChatGPT Pro subscribers.

January 14, 2025

By 2025, artificial intelligence (AI) will transform mobile app technology, enhancing user interactions with smarter, more personalized, and intuitive apps. AI will not only improve app functionality but revolutionize the entire mobile app...

Load More Load More
Softimpact. All Rights Reserved © 2025 | Privacy Policy

GET IN TOUCH

SITEMAP

© 2025, Softimpact. All Rights Reserved | Privacy Policy

COME FOR A CHAT
COFFEE ON US...

Aamal Center, 6th floor,
Barbar Abou Jaoude Street
Jdeideh Highway - Lebanon
Contact Phone Tel: +961 1 890 888
Fax: +961 1 890 999
2, Genevis Street,
GENEVA COURT, Flat 301
3116 Limassol - Cyprus
Contact Phone Tel: +357 25 338 379
Fax: +357 25 338 379

FOLLOW US ON