The dislike count will be private across YouTube
Minimize

Chat with Softimpact

SoftImpact

The dislike count will be private across YouTube

The dislike count will be private across YouTube

November 11, 2021

YouTube announced a new update to the platform with the aim of removing the Dislike button counter, making the famous site one of the most controversial decisions in its history.

Removing the dislike button counter means that the videos will have the like button, the number of fans of the clip, and the dislike button without the number of people who did not like the video. YouTube says it made the decision to prevent targeted attacks on videos and protect content creators from harassment. YouTube also says that it was based on a recent study that showed that hiding this counter contributed to reducing viewers' dislike of clips and reducing embarrassment and distress for the content creator.

The dislike button itself will remain, so you can make your feelings known if you truly must. It’s just the public counter displaying how many times the dislike button has been clicked that’s going away.

This should indeed help out smaller creators who are attacked like this, and help protect their channel from the adverse results of potential viewers seeing massively disliked videos.

At the same time, there’s also the unmentioned fact that this will help out massive companies whose videos can be disliked because they’ve done something fans feel is shitty. Or indeed a situation where a mass-dislike campaign is one of the only ways people can feel like they’re protesting in a world in which they feel increasingly powerless.



LET’S START A NEW PROJECT TOGETHER!



1 day

Google Ads can automate more of your advertising workflow. But deciding what success looks like still belongs to your business. As advertisers review their campaigns this quarter, AI-powered targeting, creative tools, and reporting deserve close...

October 03, 2026

Youve invested in your website, worked on your content, and learned the importance of SEO. Now another acronym is everywhere: AEO. Does this mean starting over? Before you rethink your entire digital strategy, it helps to understand what these...

October 01, 2026

Every October, the world turns pink to raise awareness about breast cancer. But beyond the ribbons, campaigns, and messages, something even more important matters: the stories we choose to share.

September 17, 2026

Artificial intelligence is advancing at an extraordinary pace, and with increasingly powerful AI models comes a growing question: Who should test the technology before it reaches the public?

August 21, 2026

For years, social media engagement has been measured through visible actions: likes, comments, shares, saves, and views. But in 2026, one of the most important forms of engagement is becoming increasingly difficult to track.

Load more Softimpact highlights Load More
Softimpact. All Rights Reserved © 2026 | Privacy Policy

GET IN TOUCH

SITEMAP

COME FOR A CHAT
COFFEE ON US...

Aamal Center, 6th floor,
Barbar Abou Jaoude Street
Jdeideh Highway - Lebanon
Contact Softimpact by phone Tel: +961 1 890 888
Fax: +961 1 890 999
2, Genevis Street,
GENEVA COURT, Flat 301
3116 Limassol - Cyprus
Contact Softimpact by phone Tel: +357 25 338 379
Fax: +357 25 338 379

FOLLOW US ON