After Alsumaria’s online presence was divided into two websites, the station decided to merge the two into one inclusive website. Therefore, in collaboration with Softimpact, a dynamic news section was added to http://www.alsumaria.tv/ which itself included sub categories of news such as Politics, World News, Business, Sports…, making the section look like a mini news website. This merge was promoted on the website through a news display on the website’s homepage as well as a floating menu announcing the section’s adding, and on Facebook through a big campaign that covered Facebook ads, covers, posts etc…