Softimpact Partners with Ticketing BoxOffice to Amplify Events and Drive Ticket Sales



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Turning events into must-see experiences through digital marketing, strategic promotion, and multi-channel audience engagement.

Softimpact is proud to partner with Ticketing BoxOffice (TBO) on the promotion of FUSION by Cirque du Liban, bringing together digital expertise, targeted marketing, and powerful promotional channels to help event organizers reach more people, generate excitement, and sell more tickets.

As TBO's digital partner, Softimpact goes beyond traditional promotion. Our goal is to help transform events into widely recognized experiences by building awareness, engaging the right audiences, and turning interest into ticket purchases.

A 360° Digital Marketing Campaign for FUSION
For FUSION by Cirque du Liban, launching in Beirut on November 3, 2026, Softimpact is coordinating a comprehensive digital marketing campaign designed to maximize visibility and encourage ticket sales through multiple channels.

The campaign includes:
Google Ads: Targeted search advertising to reach people actively looking for entertainment, family activities, and live experiences.
Meta Ads: Facebook and Instagram advertising to build awareness, engage audiences, and drive ticket purchases.
TikTok Ads: Expanding reach through short-form video and engaging digital content.
ChatGPT Advertising Initiatives: Exploring emerging advertising opportunities to broaden the campaign's digital reach.
Email Marketing: Promoting the show to relevant audiences through TBO's email communication channels.
WhatsApp and SMS Campaigns: Delivering direct promotional messages to encourage ticket bookings.
Mobile Push Notifications: Reaching audiences through TBO's mobile app.
Website Promotion: Leveraging TBO's digital platforms through banners, news articles, blog content, and video promotion.
Social Media Content: Supporting the campaign with posts, stories, event promotion, and engaging show-related content across TBO's digital channels.

More Than Visibility: Turning Reach into Results
At Softimpact, we believe successful event marketing is about more than simply making an event visible. It is about reaching the right people, creating excitement, maintaining momentum, and guiding audiences toward the ticket-buying decision.

By combining paid advertising, direct marketing, social media, and TBO's own digital channels, Softimpact helps event organizers strengthen their online presence and create more opportunities to convert audience interest into ticket sales.

A Strategic Partnership That Helps Events Go Further
Through its partnership with Ticketing BoxOffice, Softimpact brings its expertise in digital solutions, advertising, and online audience engagement to the events industry.
Our mission is clear: help event owners go further, reach wider audiences, generate greater buzz, and sell more tickets.
With the right strategy, the right channels, and coordinated execution, every event has the opportunity to become a bigger digital success.

Softimpact Your Digital Partner for Making Events Go Further.