SoftImpact

Social Media Content Trends in Lebanon for 2020 and Beyond

Social Media Content Trends in Lebanon for 2020 and Beyond

October 28, 2019

Social Media in Lebanon and the Middle East is continually changing, with innovative advances, both as far as gadgets and platforms.

 

It is currently empowering new ways for content creation, and for individuals to connect and fixate their online presence. Social Media helps with their online business and create a solution for web development and App development.

 

An incredible example is the current presence of a great Mobile feature which is Social Media Stories - a couple of years back, Stories never even existed nor it was considered by any Apps creators.

 

Stories is currently used consistently by billions of people on Facebook's family of Mobile applications alone (Instagram, Whatsapp, and other Social Media platforms). Which helped lift the usage of face filters.

 

It can be hard to stay aware of the most recent trends especially in Lebanon and the Middle East - which is why the team from Softimpact have assembled a few points that presents the most recent rising trends that Lebanese brands should know about in their 2020 digital strategy planning.

 

The brands should take into consideration the following for the growth of their Ecommerce business and campaigns, in order to increase their online presence in Lebanon and the Middle East, and to generate traffic.

 

 

 
 
 

The following points demonstrates general outline of the key digital trends in Lebanon and the Middle East and possibly it will help make you consider how you can adjust them into your approach.

 

  • Location-specific pages to engage with the local target market: Create location-based pages to promote local events in Lebanon and branch-specific deals in Lebanon and the Middle East.
 

  • Based on users’ activity with customized content to encourage audience to participate in campaigns: Use analytics insights to create content based on your target’s Social Media behavior.
 

  • Short term content disappears after a certain period (Facebook/Instagram stories): Create visual content to trigger immediate reaction and boost engagement.
 

  • Product discovery via Social Media, 50% of the searches will be through images or speech by 2020: Include the product’s name and price for easy product discovery.
 

  • Influencer Marketing, 22% of Internet users aged 18-34 purchase products after seeing Influencers endorse it: Team up with credible Influencers to promote your products and services.
 

Our team is here to help you understand more about Social Media, the various features and the latest trends. 

Give us a call: +961 1 890888



LET’S START A NEW PROJECT TOGETHER!



May 09, 2022

The Dubai Virtual Asset Regulatory Authority has announced its entry into the metaverse and the establishment of its headquarters in the virtual world "The Sandbox".

April 07, 2022

After the American billionaire and CEO of Tesla, Elon Musk, announced a few days ago his intention to launch his own social networking platform, in a tweet on Twitter, criticizing the global platform, a document submitted to the US Securities and...

April 01, 2022

WhatsApp has announced that it is introducing new features that will improve the experience of using voice messages on the application.

March 28, 2022

Want to upgrade your career path?

February 23, 2022

Facebooks Reels is going global with the company rolling out the feature to 150 countries along with some new features. In a Facebook post, Meta CEO Mark Zuckerberg wrote, Reels is already our fastest-growing content format by far, and today were...

Load More Load More
Softimpact. All Rights Reserved © 2022 | Privacy Policy

GET IN TOUCH

SITEMAP

© 2022, Softimpact. All Rights Reserved | Privacy Policy

COME FOR A CHAT
COFFEE ON US...

Aamal Center, 6th floor,
Barbar Abou Jaoude Street
Jdeideh Highway - Lebanon
Contact Phone Tel: +961 1 890 888
Fax: +961 1 890 999
2, Genevis Street,
GENEVA COURT, Flat 301
3116 Limassol - Cyprus
Contact Phone Tel: +357 25 338 379
Fax: +357 25 338 379

FOLLOW US ON